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6.03.2008 Prize-Based Open Innovation - The Answer is in Left Field SPEAKER:
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The Internet has created the means by which organizations can tap into the creative intellect of the world's brightest minds to solve complex technical and social Challenges. Bruce Ackman will explain how InnoCentive has harnessed this capability and developed a methodology which controls for issues of confidentiality and IP rights management, that has allowed the world's most innovative companies and not-for-profit organizations to extend their reach and improve the performance of their development programs. Bruce will illustrate InnoCentive's process via several relevant case studies.
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